Will you be at the 2008 REALTORS® Conference & Expo in Orlando this weekend? We will be at booth 2360 and would like to meet you! We will be attending with a few Best Agent Business assistants and would love to give you an in-person thank you for doing business with us or to let you know more about our services. Be sure to direct other brokers or agents our way during the conference!

How do you contact your buyer-seller leads? Are you sending emails only? No matter how tech-oriented a person may be, an email will not speak as loudly as a physical mailing will. Start out by sending a personal note to your qualified internet leads. Follow this up a few days later with a marketing packet. Need help? Ask how Best Agent Business can do these mailings for you!

You need to call all of your contacts several times per year to ask them how they are doing and see if there is anything they need. In addition to your personal calls, you can have Best Agent Business call your clients for feedback. Begin to practice proactive customer service and database marketing calls.

Best Agent Business is involved in a wonderful effort to increase neighborly love—with a frightful twist! We have started what is called “Ghosting It Forward.” This is a combination of the movie “Pay It Forward” and the fun Halloween tradition of “Ghosting” or “Boo-ing,” as some neighborhoods call it. Basically the idea is that you gift some neighbors with a bag of candy, a nice card, a small decoration or any other small gift that you feel is appropriate. The fun part is that you do this in secret!
Do not let your neighbor’s know that you were the one who ghosted them! Include, with your gift, the directions which instruct them to do the same to 2 other neighbors. After a while this idea will spread around your neighborhood, your town, and we might even see it happen all around the country. It has already begun. Have you been ghosted yet?

Are you a giver or a taker? While most of us must take a great deal to increase our business, we can also give even more! Not only does this increase other’s opinions of you, but it could increase that which is being given to you, such as referrals and repeat business. Best Agent Business practices this. We are always willing to share information with clients and non-clients for no additional cost. Take a step back and ask yourself if you have given anything today. Be willing to constantly provide help, ideas, and knowledge to clients, prospects, and fellow agents.

For every 100 clients or SOI in your database, you should be getting 4-10 deals per year from repeat or referral business. Are you achieving 10 per 100? If not, ask us for improvement ideas. You may need to clean up your database and you should probably increase your focus on marketing efforts. We can help you with all of this! Contact us for more information.

Best Agent Business provides virtual assistants to successful real estate agents. You probably already know that. But did you know that we also utilize the very same virtual assistants to keep our business running? That’s right; everything about Best Agent Business is done by a virtual assistant from their at-home office. Even this blog! We believe that, just like Microsoft, we should practice what we preach. We eat our own dog food, so to speak. Yum!