A great time to increase marketing to clients and SOI is during October and November when life is steady and calm and business is a bit slower. We encourage you to reconnect with calls, emails, mailings, and special events revolving around Halloween and Thanksgiving. This is far more effective than the December holiday rush. We strongly encourage you to consider investing $1-$10 per person for your clients, SOI, and farm. People love Halloween and it is the most 'home' oriented holiday because people walk around the neighborhood. Do pop-bys or pop-ins to give away pumpkins, pumpkin pie, or other items. We have a new blog full of great Halloween marketing ideas. Check it out! Best Agent Business has assistants ready to help you get your choice of these ideas up and running.