New people move into your farm market on a regular basis. Are you reaching out to them? You may not have been the real estate agent who sold them their house, but you might be the one who sells the next one to them!

Keep track of new home buyers in your community, and make a point to greet them. Welcome them to the town or neighborhood. Take along a house warming gift of some local treats or a nicely put together community guide. Share with them some of your favorite places around town. Invite them to any upcoming community event that you know of.

If your community doesn’t have a welcome wagon program, look into working cooperatively with some other area businesses to establish one. This will reduce your cost and increase the impact of your visit, not to mention it may help someone who is feeling shy about their new surroundings. And they will remember you for the warm welcome!